Alex was a former professional ice hockey player turned endurance athlete, with a deep interest in the anatomical motions during high level competition. Alex started playing ice hockey at the age of 4 and became a professional player at the regional league level at the age of 17. Upon the completion of professional league, Alex discovered a passion for long distance cyclical sports and have since participated in multiple marathons and Ironman triathlons, including the 2014 Ironman Maryland.

Alex's interest in sports performance goes beyond competition. Since young, Alex has always been deeply curious about the science behind it. Through self-study and consulting with experts in sports science and performance optimization, he has developed an intimate understanding of the human body during the recovery period.

Even as Alex advanced into the banking industry, he continued to keep updated with knowledge in the sports industry. With over 20 years in the private banking industry and rich sporting experience under his belt, Alex advises Maison on innovative business solutions.

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